Website analytics means understanding how people use a website. It helps know things like how many people visit, which pages they see the most, and where they come from. This information is crucial for making websites better. Analytics tools track these details and show them in graphs and numbers. For example, they can tell if a new blog post gets lots of visitors from social media or if most visitors come from search engines like Google. This helps website owners see what works well and what needs improving. By using analytics, businesses can make smart decisions about their websites, like what content to focus on or how to make the website easier to use. As per a web design company in Delhi, Website analytics is about learning from data to make websites more successful and useful for visitors. It's like having a map that shows where people go on a website, helping owners steer it in the right direction for better user experiences and results.